Naia is a tech platform that connects people with skilled local makers who transform unwanted clothing into one-of-a-kind pieces, making upcycling accessible to everyone. The platform aims to drive a systemic shift by bridging the gap between brands, local makers, and consumers to power a new revolution in consumption.
The story behind our Logo
"Naia" comes from the Hindi word "naya," meaning "new." Our logo combines a sunrise, symbolizing newness, with a smiley face, representing the joy of protecting the planet while wearing beautiful clothes. Together, these elements signify the new era of circular consumption we're making accessible to all.